Estée Lauder | NEW Double Wear Smooth & Blur Primer

Available as from Mid-April 2024

Blurring. Smoothing. Pore-diffusing. Introducing the NEW Estée Lauder Double Wear Smooth & Blur Primer, a breathable gel-cream primer that mattifies, while leaving skin feeling comfortable and instantly filtered with day oil-control.

Worn alone or paired flawlessly with Double Wear Stay-in-Place Makeup, this primer creates a flawless blurred, smooth matte finish while also diffusing the appearance of pores. Ideal for textured and oily skin.

Over 90% of women said that Double Wear Smooth & Blur Primer immediately minimized the appearance of pores, mattified skin and reduced shine.

Download the full press release here:

Estée Lauder Double Wear Smooth and Blur Primer Press Release NL

PDF - 642 Kb

Estée Lauder Double Wear Smooth & Blur Primer will be available from Mid- April 2024 at all points of sale in 40ml and online exclusive in 15ml for a recommended retail price of €19 (15ml) and €50 (40ml).

Wadie El Fakhari

Client Service Director, MMBSY Amsterdam

Packshot and lifestyle image for download:

EsteeLauder_Double Wear Smooth and Blur Primer_rrp 40ml €50.jpg

JPG - 420 Kb

SP24_DIGITAL_DW_Primers_Hero_KV_Smooth_Blur_w_Texture_Global_1080x1080.jpg

JPG - 579 Kb

Persberichten in je mailbox

Door op "Inschrijven" te klikken, bevestig ik dat ik het Privacybeleid gelezen heb en ermee akkoord ga.

Over Estée Lauder